About

About Marketplace Hackers

Marketplace Hackers publishes category-by-category playbooks for people selling on Etsy: real fee math, SEO patterns that actually move a specific product type, photography that converts, and what it takes to build a store that doesn’t hand a chunk of every sale to a marketplace. We write for sellers who want the tactics, not generic e-commerce advice that ignores what makes a handmade or niche storefront different.

Who writes this


Dima Makarenko

About the Author

Dima Makarenko — Technical Founder of StableCommerce and a 20-year e-commerce operator.

Dima writes and edits Marketplace Hackers’ guides on Etsy category strategy, fees, and store growth.

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What we cover

  • Category playbooks — fee math, SEO, and store setup broken down by specific product type, from rings to ring lights
  • Fee and margin math — what Etsy’s transaction, payment, listing, and Offsite Ads fees actually cost by category
  • Moving beyond Etsy — what it takes to run a store that keeps more of what you earn

Have a question, a correction, or a category you want covered? Get in touch.